Ariana Grande Files Trademark For Her “Thank U, Next” Beauty Brand
Arianators have known this was coming for a *long* time, but we finally have confirmation of Ariana Grande‘s latest beauty line, “Thank U, Next.”
WWD reported that Ari’s company, GrandeAri, has applied to trademark her iconic phrase for use with a bunch of different beauty products. The application has given us more info than any Ariana Grande Updates Twitter account ever could, and it looks like she won’t be taking a page out of Fenty Beauty’s book like we had hoped. There isn’t any mention of actual makeup products like highlighters, lipsticks, or concealers (although there’s still time for her to file a second trademark claim ??), but fans will be getting every bath product they’ve ever wanted.
Ari’s new line is set to include perfumes, body lotions, bath gels, shower gels, body scrubs, body powers (whatever TF that means), body soufflés (again, what?), and body mists. The trademark application is apparently public record, so if any of our readers are lawyers and want to tell us if we’ve missed anything obvious, take a look for yourselves.
The “God Is A Woman”-themed Lush bath bomb from last November was the ~perfect~ vegan stocking stuffer from our favorite maybe-vegan artist, but we can’t wait to see what the queen herself will come up with for her own brand. Ari hasn’t taken an L (professionally) in years, so bathtime is about to become the best time.
All the best divas are also businesswomen, so the “Thank U, Next” beauty line isn’t the only iron Ari has in the fire. Ari has developed a “7 Rings” crewneck for the American Express lounge at Coachella based on her “Black Card is my business card” flex from her number-one hit. Honestly, it’s a little Life Of Pablo-era Yeezy for my taste, but I’m still definitely going to buy it so don’t @ me. We also all remember Ari’s permanent addition to the Starbucks menu, the Cloud Macchiato, her Reebok partnership in 2017, and her 2016 apparel line with the British brand Lipsy.
Ari already has a few perfumes to her name including Cloud, Sweet Like Candy, and Moonlight from her Dangerous Woman era, but she’s yet to make moves in the beauty world since officially becoming the biggest name in pop music even though her perfumes have made the music mogul over $150 million worldwide.
Her past forays into fragrances have been sold exclusively at affordable makeup superstore Ulta Beauty, Sephora’s #relatable competitor, so hopefully we won’t need Ari’s PIN to afford her new “Thank U, Next” line.